We do this because we love it. Our work is purposeful. We only work with people who share our values.
Ten years inside the rooms where culture is made.
Makers is an end to end creative marketing agency built around the people shaping the entertainment industry. Our experience runs across pop, all aspects of black music, youth culture, film and the cultural marketing that ties them all together.
We have spent a decade learning how a campaign earns its place in the culture, not just on a feed. We have seen what happens when a release is treated as a single moment versus a chapter. We have written, pitched, partnered, produced, and measured. The work taught us what to say yes to.
That experience now sits inside a small, focused agency. We work with a deliberately short list of music artists, labels, film projects, publishers, content makers and brands at any one time. The remit is end to end, the relationship is long, the ambition is shared.
If you are a music maker, you are, by nature, a story maker.
Four ideas that shape every campaign.
The shape of the work follows the ambition. Every campaign is built bespoke around a specific artist, project and moment.
- Tasteful
- Culturally legible. If the work cannot live in the world the artist already inhabits, it is not finished.
- Strategic
- Creativity without strategy is decoration. Every plan has a clear outcome and a measurable arc.
- Diligent
- Calm operating, careful documentation, no surprises. The boring craft that makes the bold ideas possible.
- Bespoke
- There is no template. Every plan is built around a specific artist, project and moment.
Five worlds we know intimately.
- Music
- Film
- Publishing
- Content & Influencer
- Cultural Marketing
Want to talk through a project?
We take on a small number of partners each year. If your project is one we can genuinely move the needle on, we would love to hear about it.